TikTok is introducing a new feature that permits them to reduce the quantity of AI-made content appearing in their feeds. This step comes as the platform disclosed that it now features over 1 thousand million content made with AI.
Pilot Phase and Launch
This change is being tested over the coming weeks before a global launch. This development comes amid a rise in AI-generated material, spurred by recent AI video creators.
The Broader AI Trend
Studies have shown that almost 10% of the quickest rising video streams on a popular video site primarily display content made by AI. A large amount of this output is classified as “AI slop”, a term for substandard, factory-style content that is often nonsensical or bizarre.
Based on user feedback that numerous viewers appreciate content created using AI tools, including digital art to informative clips, and we aim to give people the option to increase or decrease of that, according to their own likes,” stated a spokesperson.
Scale of AI Content
TikTok shared that there are now 1.3 billion videos on its network tagged as artificially created. In total, more than 100 mn pieces of content are uploaded to the platform daily, making clips made by AI a minor portion of its complete catalog.
Customizing Your Feed
Members will be in a position to reduce or increase the amount of artificial media they watch by using the topic control feature in the application and choosing “AI-generated content”. Additional categories that are already be controlled under the tool cover politics, style, aesthetics, and dance.
Platform Guidelines
Its policies oblige users to tag “realistic” AI-generated content, and it forbids harmful fake videos of celebrities or emergencies. Any realistic AI video that is not labeled can be deleted under its terms of service.
In addition, the service will from now on apply an AI-generated watermark to content made using its built-in AI features, or identified by an collaborative effort for spotting content made by AI. This measure is designed to deter users from seeking to circumvent the disclosure requirement.
Educational Initiatives
The company is also establishing a two million dollar educational fund for professionals and organizations to develop educational content about responsible artificial intelligence. This program will support charitable organizations dedicated to teaching programming and robotics.
Platform Protection
The platform has defended its safety measures, following discussion over proposals to cut jobs for a large number of content moderators in the United Kingdom. TikTok is set to cut hundreds of positions in its trust and safety division in its British office, with labor groups and internet security professionals expressing worry that staff are being displaced by AI moderation.
A trust and safety lead stated that people-led review would remain essential, but AI can shield workers by eliminating the most distressing content ahead of it gets reviewed by staff. TikTok stated a significant reduction in disturbing and violent content handled by content reviewers over the past year due to the use of its machine learning processes.
It is vital to balance humans and technology to keep the platform safe,” she said. “We’ll have staff as integral to the approach, but we additionally believe it’s highly necessary to minimize viewing of harmful content as rapidly, which is the area in which a extensive automated help is proving valuable operate efficiently.”
